{"id":41066,"date":"2026-05-18T12:40:00","date_gmt":"2026-05-18T11:40:00","guid":{"rendered":"https:\/\/aerospaceglobalnews.com\/?p=41066"},"modified":"2026-05-18T11:59:46","modified_gmt":"2026-05-18T10:59:46","slug":"eurowings-uniform-policy-sneakers-2026","status":"publish","type":"post","link":"https:\/\/aerospaceglobalnews.com\/news\/eurowings-uniform-policy-sneakers-2026\/","title":{"rendered":"Not just for Fridays: Eurowings makes sneakers standard crew uniform footwear"},"content":{"rendered":"\n

Eurowings<\/span><\/a><\/strong> is now allowing crew members to wear their white sneakers with the Eurowings logo as part of their uniform every day. The airline\u2019s policy previously allowed sports footwear only on Fridays as part of the so-called \u201cSneaker Flydays,\u201d but now Eurowings has updated it to \u201cSneakers any day.\u201d<\/p>\n\n\n\n

The Lufthansa Group leisure airline is responding to employee feedback, with many seeking greater comfort in their day-to-day operations, and is introducing a fresh, modern look for cabin crew. <\/p>\n\n\n\n

Eurowings\u2019 Puma sneakers introduce \u2018good vibes\u2019 on board<\/h2>\n\n\n\n

The airline says the branded Puma white sneakers \u201cbring visible \u2018good vibes\u2019 on board,\u201d with a \u201ccontemporary travel experience\u201d that fits the airline\u2019s brand promise: \u201cMore ease for everyone.\u201d<\/p>\n\n\n\n

The airline says the white Puma sneakers, which feature the Eurowings logo on the sides and back, \u201cadd a fresh touch both on board and on the ground.\u201d Employees also see the more comfortable footwear as more authentic.\u00a0<\/p>\n\n\n\n

\"Eurowings
Photo: Eurowings<\/figcaption><\/figure>\n\n\n\n

Eurowings says passengers prefer seeing crew wearing sneakers, with the airline reporting that\u00a0 many have commented favourably on the footwear in customer feedback and on social media<\/p>\n\n\n\n

\u201cWhether travelling for business or leisure, no other shoe combines professionalism, comfort and ease quite as naturally as the sneaker,\u201d says Max Kownatzki, CEO of Eurowings and himself a passionate sneaker enthusiast. \u201cThe modern look also underlines our identity as Europe\u2019s value airline \u2013 with a clear ambition to differentiate ourselves from the traditional low-cost competition. That applies not only to the quality of our products and services, but also to the way we present ourselves.\u201d<\/p>\n\n\n\n

PLAY Airlines made crew sneakers fashionable <\/h2>\n\n\n\n

Iceland\u2019s former low-cost airline PLAY made sneakers a standard in 2022, complementing its gender-neutral, casual-chic uniform designed by designer couple Gunni Hilmars and Kolla. <\/p>\n\n\n\n